Leave your feedback Share Copy URL https://mypepack.gophersport.com/video/?vid=POW3sJH9MiI Email Facebook Twitter LinkedIn Pinterest Tumblr Share on Facebook Share on Twitter Starbucks CEO roasted for labeling $9 lattes affordable [uMP9kieeOFt] Health Updated on August 09, 2026 EDT — Published on August 09, 2026 EDT The CEO of Starbucks called a $9 coffee "a really affordable premium experience." The internet called him "out of touch." Is Brian Niccol out of touch, or do his sales numbers make the case for him? Drop your take in the comments! We’re building a new Straight Arrow News, giving you more context, access and community around the stories you care about most. Help us shape our future by taking this short survey: Follow Straight Arrow News on social media: Facebook: X: Instagram: TikTok: Bluesky: For more SAN content: Sign up for our weekly newsletters: Download the SAN App! Apple: Google Play: rl8ICN4Hw8Z erehKyWnJ2F KosAtGUOpGB P5Xijfb7w8p fClaavGtcHs EOj1kvhDZxx BlopAQrGUDa
The CEO of Starbucks called a $9 coffee "a really affordable premium experience." The internet called him "out of touch." Is Brian Niccol out of touch, or do his sales numbers make the case for him? Drop your take in the comments! We’re building a new Straight Arrow News, giving you more context, access and community around the stories you care about most. Help us shape our future by taking this short survey: Follow Straight Arrow News on social media: Facebook: X: Instagram: TikTok: Bluesky: For more SAN content: Sign up for our weekly newsletters: Download the SAN App! Apple: Google Play: rl8ICN4Hw8Z erehKyWnJ2F KosAtGUOpGB P5Xijfb7w8p fClaavGtcHs EOj1kvhDZxx BlopAQrGUDa